The Russell Brunson challenge you can start today is the One Funnel Away Challenge (OFA). Of his six challenges, it is the only one we could confirm as open on 8 October 2026: it’s self-paced and $0 to join, but it starts a 14-day ClickFunnels Launch trial that needs a card and bills $97 a month from day 14. The free live ones (AI Secrets, One Comma Club and the 5 Day Lead Challenge) run in dated rounds, their official pages still show dates that have already passed, and Selling Online is a paid three-day live event whose current price we couldn’t confirm. Quick pick: OFA if you want a finished funnel, AI Secrets if you want a free live look at AI tools when the next round is announced. Everything below was checked on 8 October 2026 against each challenge’s official page.
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Every Russell Brunson challenge at a glance
Every page ranking for this topic covers one challenge. Here are all six on the same columns. “Billed afterwards” is the column most pages skip, and it’s the one that decides what a challenge really costs you.
| Challenge | Price to join | Length | Live or self-paced | What you build | Billed afterwards | Status on 8 Oct 2026 |
|---|---|---|---|---|---|---|
| One Funnel Away | $0, card for the trial | 30 days, 28 missions | Self-paced | One funnel in ClickFunnels | ClickFunnels Launch, $97/mo from day 14 | Open, start any day |
| AI Secrets | Free, no card | 5 days × 90 min | Live, 11am PT | AI systems and a first software product | Marketing Secrets, $97/mo if you sign up | Last listed Aug 10–14, 2026 |
| One Comma Club | Free | 5 days × 90 min | Live, 10am PT | Goal: your first $1,000 online, no product needed | Nothing required; replays are a paid upgrade | Last listed Apr 13–17, 2026 |
| 5 Day Lead | Free | 5 days, 1.5–3 hours a day | Live | Lead magnet, squeeze funnel, 6 emails | Build assumes a ClickFunnels trial ($97/mo on Launch after 14 days) | Page says "August 24th", no year |
| Selling Online | Paid, price not confirmed | 3 days | Live | One-to-many selling skills | Not confirmed | Not confirmed |
| Your First Funnel | $47, plus $29 VIP add-on (Aug 2025) | 5 days × 1 hour | Not stated | Not confirmed | Not confirmed | Not confirmed |
Last verified: 8 October 2026.
Read the price column and the billed column together. The free challenges are lead-ins to paid software, and that’s fine as long as you know the bill before you register. The One Funnel Away Challenge is the most upfront about it: the software trial is the only product line on its order form.
Two businesses sit behind them. OFA runs on a ClickFunnels trial, and the One Comma Club and 5 Day Lead footers name ClickFunnels or its company, Etison LLC. AI Secrets feeds Marketing Secrets, a separate product run by Marketing Secrets LLC.
Which Russell Brunson challenges are open right now?
Only one, if “open” means you can sign up and start the same day. The dates below are what each official page showed when we checked on 8 October 2026.
- One Funnel Away: open every day. It has no fixed start date. ClickFunnels’ help centre says the video missions are released each weekday and you work through them at your own pace.
- AI Secrets: the official page still shows “August 10 - 14, 2026 @ 11am PT”, plus an earlier April 27 to May 1 round. No newer date is listed.
- One Comma Club: the registration page shows April 13th to 17th, 2026. No newer date is listed.
- 5 Day Lead: the page says “The LIVE CHALLENGE STARTS AUGUST 24TH” and gives no year.
- Selling Online and Your First Funnel: both official pages returned errors when we tried to load them, so we can’t confirm either is running.
We won’t guess the next dates. None of the official pages lists one, and anything else is a prediction.
If you want to start this week, the live challenges aren’t for you right now. That leaves OFA.
One Funnel Away Challenge: the one you can start today
The One Funnel Away Challenge is a self-paced funnel-building course run inside ClickFunnels. You get a video mission each weekday, do the task, and finish with one funnel built in your own account. Nothing else on this list lets you start today and end with a sales funnel.
What it costs
Joining is $0. The order form has a single product line, and it reads “ClickFunnels (Launch) Free for 14 days then $97.00 / month”.
Two extras exist, and you need neither:
- Fill Your Funnel Challenge, $47. An order bump on the checkout page.
- VIP, $100 one-time. Per the help centre, it adds live daily coaching Monday to Friday, a private community, and lets you “choose your preferred start date and cohort group on your thank you page”.
The old “$100 challenge” price is gone, whatever third-party pages still say. The full cost breakdown, including 12-month scenarios, is in our full One Funnel Away Challenge review.
Already a ClickFunnels customer? The help centre says “The challenge is included with any ClickFunnels subscription.” You don’t need to sign up again.
What you build in 30 days
The signup page sells it as a 30-day challenge at “60 Minutes A Day”, with 28 missions over four weeks. You choose one of two tracks:
- Expert, led by Russell Brunson: information products sold through a “One-To-Many” sales funnel.
- Ecom, led by Trey Lewellen: physical products through what the page calls a “Secret Ecom Funnel”.
The help centre also lists weekly live calls with OFA experts and guests, with Q&A, on the base tier. Daily live coaching is VIP only.
OFA isn’t for you if you have nothing to sell yet and no idea what it would be. You can still get through the missions, but the funnel you finish needs an offer to test.
When is the next One Funnel Away Challenge?
Any day you like. OFA doesn’t run in rounds, whatever other pages say:
"OFA starts every 2 weeks"
The help centre lists no fixed start dates. Missions are released each weekday, at your own pace.
"The challenge costs $100"
It's $0 plus a Launch trial that bills $97/mo from day 14. The $100 is the optional VIP.
"It comes with 90 days of ClickFunnels"
The order form lists a 14-day ClickFunnels Launch trial, then $97/mo. Only VIP members pick a cohort and start date.
The day-14 catch
The first charge lands in the middle of the challenge: day 14 of a 30-day programme, with half the missions still ahead of you. If you aren’t sure you’ll keep ClickFunnels, decide by day 12.
The safety net is worded two ways. The OFA page’s heading says “No-Nonsense, 30-Day Money Back Guarantee!”, but the text under it only promises that support will “cancel your ClickFunnels membership with zero hassle” within 30 days, without using the word refund. ClickFunnels’ own pricing page is clearer: it has a 30-day money back guarantee. More on how the ClickFunnels 14-day trial and 30-day guarantee work.
Join One Funnel Away for $0 and cancel before day 14 if it isn’t for you →
The OFA order form only offers Launch at $97 a month. If you’d rather pay annually ($81/mo billed yearly, which ClickFunnels says saves $194 a year) or start on Scale at $197/mo, take the standard trial instead. ClickFunnels’ pricing page says you can change plans during or after the trial, and OFA comes with any subscription.
Want annual billing or another plan? Start the standard ClickFunnels 14-day trial →
AI Secrets Challenge: free, live, five days of AI
The AI Secrets Challenge is free: the official page says “No credit card required”, and registration asks for your name, email and phone. It runs live for five days, 90 minutes a day, at 11:00 AM PT. Russell Brunson hosts it with Todd Dickerson, his ClickFunnels co-founder.
The official page lists one build per day:
Chief of Staff
An AI "Chief of Staff" system.
Marketing department
Four AI marketing agents.
Monetization
A "hidden monetization opportunity". The page doesn't say more.
Creative engine
AI for ads, reels and content.
Software product
Your first software product, with no code.
Seven and a half hours of live sessions for $0 is a fair deal for a first look at AI tools. Just know what the sessions are built around.
What it leads to
AI Secrets leads into Marketing Secrets, Russell Brunson’s AI software, which is a separate product from ClickFunnels. Its offer depends on which official Marketing Secrets page you land on:
- Marketing Secrets’ sign-up page, which promotes the AI Secrets Challenge, lists “Marketing Secrets (Core) – Free for 14 days then $97.00 / month”, cancel anytime. The order form asks for payment details, and there’s an optional $127 bump for “The Secrets Trilogy Box Set”.
- The MarketingSecrets.AI pricing page lists a Founder offer at “$1,997 one-time then $97/mo per seat”, with a 3-day free trial and a 30-day money-back guarantee.
Both pages land on $97 a month. Expect higher-priced programs to be pitched during the event as well.
AI Secrets isn’t for you if you want a funnel built in ClickFunnels by the end of the week. Nothing in the five-day agenda covers that.
One Funnel Away vs AI Secrets: which should you pick?
Pick One Funnel Away if you want to build and sell something. Pick AI Secrets if you want a free, no-card look at AI tools and can wait for a round. They aren’t really competing: one ends with a funnel, the other with AI systems in a different product.
The graphic covers price, length and the bill. The rest of the difference:
You can do both. AI Secrets costs nothing to attend, so registering for the next round doesn’t stop you starting OFA today. What you do have to decide is whether ClickFunnels is worth $97 a month once the trial ends, and our ClickFunnels review goes through that.
Start OFA today, no waiting for the next round →
One Comma Club Challenge: your first $1,000, no product needed
The One Comma Club Challenge is free and live: five days, 90 minutes a day, at 10am PT / 1pm ET, hosted by Russell Brunson. Its stated goal is to earn your first $1,000 online without needing your own product. Registration asks for name, email and phone, and the page mentions no card.
The registration page still shows April 13th–17th, 2026, with no newer round. Its FAQ mentions a paid upgrade for replays, but doesn’t show the price. If you can’t attend live, budget for that upgrade or skip it.
Don’t confuse it with the One Comma Club award inside OFA. Per the help centre, that award is for people who finish OFA and make $1,000 from one core offer, settled for 30+ days, and it carries a $100 application fee. Same name, different thing.
This one suits people who have never sold anything online and don’t have a product. If you already have an offer, it’s the wrong starting point.
Selling Online Challenge: paid, three days, live
The Selling Online Challenge is the only paid live one on this list. The indexed title of its official registration page reads “Join the LIVE Selling Online Challenge: March 25th - 27th @ 8AM PDT”, with no year shown. The page itself returned an error when we tried to load it.
The third-party reviews we checked agree on the topic: Russell Brunson teaching “one-to-many” selling, meaning webinars and livestreams.
On price: it’s a paid ticket. Third-party reviews quote different prices and we couldn’t load the official page, so check the price at checkout.
It suits people who already have an offer and want to pitch it better. It isn’t for complete beginners. To build a one-to-many funnel rather than study the pitch, the Expert track of One Funnel Away covers that and is open now.
The older ones: 5 Day Lead Challenge and Your First Funnel
These two still rank in search, but neither looks current.
The 5 Day Lead Challenge is free. Russell Brunson hosts it with Rachel Miller and Yara Golden. You build a lead magnet (a “Onepager”), a lead squeeze funnel, a six-email follow-up sequence and a virtual knowledge product. ClickFunnels’ blog post on it puts the time at “between 1.5 hours and 3 hours a day depending on the day”, and tells readers to build it on the ClickFunnels 14-day free trial. The official page says “The LIVE CHALLENGE STARTS AUGUST 24TH” with no year, so we can’t tell you whether a round is coming.
Your First Funnel was last described officially in a ClickFunnels blog post updated 25 August 2025: “a 5-day online boot camp”, “5 days, 1 hour each day”, “only $47”, with a $29 VIP add-on. Its official page returned an error on 8 October 2026, and we couldn’t confirm it’s still sold.
If what you wanted from either was a first funnel, One Funnel Away covers that ground and you can start it today. If you’d rather not build at all, look at PLR Funnels, if you’d rather start from ready-made funnels.
What does each challenge cost after the free part?
Attending most Russell Brunson challenges is free or close to it. The differences show up in what comes after.
- One Funnel Away: $0 to join, $0 for the first 14 days, then ClickFunnels Launch at $97 a month. Optional extras: $47 Fill Your Funnel and $100 VIP. Your first 30 days cost between $0 (cancel before day 14) and $244 (Launch plus both extras). Keep Launch for a year and it’s $1,164 monthly or $970 billed annually.
- AI Secrets: $0 to attend, no card. If you sign up for Marketing Secrets, it’s $97 a month after a 14-day free trial on the sign-up page’s offer, or $1,997 one-time plus $97 a month per seat on the pricing page’s Founder offer.
- One Comma Club: $0 to attend. Replays are a paid upgrade at a price the page doesn’t show.
- 5 Day Lead: free to attend, but the build assumes a ClickFunnels trial, which bills from $97 a month after 14 days.
- Selling Online: a paid ticket. Check the price at checkout.
The two biggest names end up at the same number: OFA and Marketing Secrets both bill $97 a month once the free part ends. You’re paying for different things, though, a funnel builder in one case and an AI toolset in the other. If you go the ClickFunnels route and outgrow Launch, here’s every ClickFunnels plan: Scale is $197/mo, Optimize $297/mo and Dominate $5,997 a year.
Build your first funnel with One Funnel Away, $0 to start →
Which Russell Brunson challenge should you pick?
Choose a Russell Brunson challenge by what you want to have when it ends.
- You want to build and launch one funnel: One Funnel Away. Open today, 60 minutes a day.
- You already pay for ClickFunnels: OFA is included with your subscription. Open it in your account; there’s nothing to buy.
- You’re curious about AI, want $0 and no card: AI Secrets, when a new round is listed.
- You’ve never sold anything online and have no product: One Comma Club, when a new round opens.
- You have an offer and want to pitch it better: Selling Online, after checking the ticket price.
Two cases fall outside the challenges. If you’re ready to commit to a year of training, read about Funnel Builder Secrets, Russell Brunson’s year-long bundle. If you have neither an offer nor an hour a day, no funnel challenge will fix that; start with a free live one when it opens and decide afterwards.
Pick your track and start One Funnel Away today →
Frequently asked questions
Is the Russell Brunson challenge free?
Several are free to attend: AI Secrets, One Comma Club and 5 Day Lead. The One Funnel Away Challenge is $0 to join, but it starts a ClickFunnels Launch trial that needs a card and bills $97 a month from day 14. Selling Online is paid.
When is the next One Funnel Away Challenge?
Whenever you sign up. ClickFunnels' help centre says it's self-paced with no fixed start dates. Only the $100 VIP lets you pick a cohort and start date. More in our full One Funnel Away Challenge review.
What is the Russell Brunson AI Secrets Challenge, and is it really free?
It's a free, live five-day event, 90 minutes a day at 11am PT, hosted by Russell Brunson and Todd Dickerson. No card is needed to register. Software is sold alongside it: Marketing Secrets, which bills $97 a month if you sign up.
One Funnel Away vs AI Secrets: which is better for beginners?
If you have something to sell, One Funnel Away, because you finish with a working funnel and can start today. If you only want to see what AI tools can do, at $0 and with no card, AI Secrets, once a new round is announced.
How much is the Selling Online Challenge?
It's a paid ticket. Third-party reviews quote different prices and we couldn't load the official page, so check the price at checkout.
Is the Russell Brunson 5 Day Challenge still running?
We can't confirm it. The 5 Day Lead Challenge page says the live challenge "starts August 24th" but gives no year, and no other date is listed.
Is there a ClickFunnels AI challenge?
The closest thing is the AI Secrets Challenge. It's run by ClickFunnels' co-founders, but it's built around Marketing Secrets, a separate AI product, not ClickFunnels.
Do I need ClickFunnels for these challenges?
For OFA, yes: joining starts a ClickFunnels Launch trial. The 5 Day Lead build assumes a ClickFunnels trial too. AI Secrets uses Marketing Secrets instead, and One Comma Club only asks for your name, email and phone to register.
Is Russell Brunson still teaching the challenges himself?
Yes, with co-hosts. He leads OFA's Expert track while Trey Lewellen leads Ecom. He hosts AI Secrets with Todd Dickerson and 5 Day Lead with Rachel Miller and Yara Golden, and the One Comma Club page lists him as host.
The bottom line
On 8 October 2026, One Funnel Away is the only Russell Brunson challenge you can start today. It’s $0 to join, but plan on $97 a month from day 14, and set a reminder for day 12 if you might not stay. The free live challenges (AI Secrets, One Comma Club, 5 Day Lead) are good taste tests when a round opens, and none of them lists one right now.
If your goal is a funnel that’s live and taking orders, stop waiting for a round and start the one that’s open.
Start the One Funnel Away Challenge at $0 and build your funnel this month →
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